Allowed Video and Image Formats on Social Media via Fanpage Karma

When uploading visual content like images and videos to social media, each platform has its own specific standards and requirements. Below are the characteristics of the formats allowed for the main social media platforms, considering both images and videos.

Facebook

Images:

  • Recommended Size: 1200 x 630 pixels.
  • Standard Size: 476 pixels wide.
  • Maximum Height: 714 pixels.
  • Recommended Ratio: 1.33:1 (approximately 4:3).

Videos:

  • Maximum Size: 10 GB.
  • Minimum Size: 1 KB.
  • Minimum Duration: 1 second.
  • Maximum Duration: 4 hours.
  • Allowed Ratio: Between 9:16 and 16:9.
  • Reels: Fixed ratio of 9:16, duration between 4 and 90 seconds, minimum size of 960×540 pixels.
  • Stories: Ratio of 9:16, duration between 3 and 90 seconds.

Twitter

Images:

  • Minimum Width: 100 pixels.
  • Maximum Height: 1080 pixels.
  • Standard Size: 506 pixels.
  • Recommended Size: 1024 x 512 pixels.
  • Maximum Size: 5 MB.

Videos:

  • Maximum Dimensions: 1920 pixels on the longest side and 1200 pixels on the shortest side.
  • Maximum Duration: 2 minutes and 20 seconds.
  • Maximum Size: 512 MB.

Instagram

Images:

  • Maximum Allowed Size: 8 MB.
  • Recommended Dimensions: 1080 x 1080 pixels (square format).

Videos:

  • Maximum Size for Posts: 100 MB.
  • Maximum Size for Reels: 1 GB.
  • Minimum Duration: 3 seconds.
  • Maximum Duration for Posts: 60 minutes.
  • Maximum Duration for Reels: 15 minutes through the app.
  • Allowed Ratio for Videos: Between 9:16 and 1.91:1.
  • Ratio for Stories: 9:16.
  • Frame Rate: Between 23 and 60 FPS.

LinkedIn

Images:

  • Maximum Size: 10 MB.
  • Allowed Ratio: Between 2:3 and 3:1.
  • Maximum Number of Pixels: 40 million.

Videos:

  • Maximum Size: 5 GB.
  • Minimum Duration: 3 seconds.
  • Maximum Duration: 10 minutes.
  • Allowed Dimensions: Width between 256 and 4096 pixels, height between 144 and 2304 pixels.
  • Allowed Ratio: Between 1:2.4 and 2.4:1.

TikTok

Images:

  • Maximum Allowed Size: 20 MB.
  • Maximum Allowed Width: 1080 pixels.
  • Allowed Ratio: Between 9:16 and 1:1.

Videos:

  • Maximum Size: 4 GB.
  • Allowed Width: Between 360 and 4096 pixels.
  • Frame Rate: Between 23 and 60 FPS.

YouTube

Videos:

  • Maximum Size: 128 GB.
  • Maximum Duration: 12 hours.
  • Allowed Dimensions: Width between 426 and 3840 pixels, height between 240 and 2160 pixels.

Pinterest

Story-Videos:

  • Minimum Duration: 1 second.
  • Maximum Duration: 60 seconds.

Threads

Videos:

  • Maximum Duration: 5 minutes.

Conclusion

Each social media platform has its own requirements and recommendations for image and video formats to ensure optimal content quality and a better user experience. Knowing these details is essential for content creators and businesses looking to optimize their presence on these platforms through third-party applications. Make sure to follow these specifications to maximize the impact of your visual content on each social media platform.

Scroll to Top