How to Get More Views on Instagram

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Nearly everyone wants to know how to get views on Instagram. After all, getting more views on Instagram means that your content is getting noticed. While there is no secret that will magically increase your views, there are actionable tips that you can follow that will help you to get more views on Instagram. 

When thinking about how to get more views on Instagram, it is first important to develop a strategy. This strategy should consist of approaches that you can implement whether you are a large brand or just an individual wanting to gain traction on Instagram. In order to help get you started, we have compiled a list of 9 tips that can help you get more views on Instagram and can be part of your overall Instagram strategy.

9 Tips on How to get more Instagram Views

Let’s start out with a few important pieces of information. When someone starts watching one of your Reels or Stories on Instagram, they must watch for at least 3 seconds for it to actually count as a view in your statistics. For this reason, it is essential to make sure you don’t mislead potential viewers with what your Reel or Story is actually about, or else they may immediately bounce. Another important point is that while Reels remain on your profile indefinitely, Stories are only available for 24 hours. This means that, in the case of Instagram Stories, there is time pressure associated with trying to generate views.

When thinking about how to get more Instagram views, you should keep in mind that it most likely won’t happen overnight, while also remembering that careful planning is key. So, if you want to get more Instagram views, think carefully about implementing our 9 tips below: 

  1. Write Engaging Hooks
  2. Use the Right Hashtags (and enough of them)
  3. Understand what your Audience is Interested In
  4. Find the Best Posting Times
  5. Form a Bond with your Followers
  6. Encourage People to Share your Content
  7. Create and Promote your own Contests and Giveaways
  8. Cooperate with an Influencer
  9. Develop Partnerships with other Content Creators
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1. Write Engaging Hooks

Even if a topic interests a potential viewer, why should they click on it? What are you offering to a potential viewer that they can’t get elsewhere? Hooks serve as indispensable elements in learning how to get more Story and Reel views on Instagram since they ultimately encourage people to view your post. If you want to get more views on Instagram, then creating attention-grabbing hooks should be at the top of your list. If people scroll right past your Reel or Story, then what is the point of creating amazing content? 

Hooks may only be a few words or sentences, but they can take time to write. Don’t be afraid to take some time with developing your hooks since they are so crucial for getting views. Moreover, be sure to include a call to action that focuses on getting people to view your content as well as giving them a good reason to view it. 

There are many different approaches to take with hooks, whether it be piquing the viewers’ interest with a teaser or, alternatively, telling them precisely what the Reel or Story will show. At the beginning, you may want to experiment with different types of hooks and see what approach is correlated with more views.

2. Use the Right Hashtags (and enough of them)

Hashtags may not be the first thing that comes to mind when pondering how to get more views on Instagram posts. But don’t be fooled, they are important. Using the right hashtags to get more views on Instagram can an important element in getting your content discovered. The question, for many, is what the best hashtags are, and how many of them should they use.

There is a data-driven process to discover what hashtags you should be using. We cover this process in another article, so check that out. The main takeaway is that if you want to use hashtags for generating more views on Instagram, you should consider using a social media tool that gives you the ability to analyze the hashtag performance of several profiles in your niche or industry. 

Lastly, you should use the right number of hashtags in your post. Luckily, we have an article that tells you how many hashtags you should use on your post (it’s 30 hashtags!). It is also important to use the right hashtags that are going to give you the most reach. There are free hashtag generators available to help you find the hashtags with the highest reach and potential.

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3. Understand what your Audience is Interested In

Another important factor in getting more views on Instagram is to post content that people actually want to see. Many may instinctively start off with answering the question of how to get more views on Instagram Reels and Stories without first asking themselves what type of content they want to produce and who it will be for. Will you concentrate on sports, lifestyle, fashion, nature, etc.? It is generally advisable to have a specific focus or approach toward your content so that people know what to expect when they view your posts.

You should also keep in mind that there are tools you can use to research Instagram trends, as well as find other profiles that are posting about topics you are interested in. Analyzing trends can help give you ideas about what people are looking for that relate to your focus area.

4. Find the Best Posting Times

An important factor to remember concerning how to get more views on Instagram Stories and Reels is that when you post matters. There are specific times of the day when your audience is likely to be online and interacting with content. You want to be posting during these times! This is especially important for understanding how to get more Instagram Story views since they last only 24 hours. Therefore, it is essential to find out when your audience is most likely going to be active and ready to view and interact with your Instagram Story since there is such a short timeframe for them to view it. 

We have written about how to find the best time to post previously. If you are interested in learning how a social media too can help you find the best times to post on Instagram, then read this article.

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5. Form a Bond with your Followers

If you are looking for ways as to how to get more views on Instagram videos, then consider the way and frequency with which you interact with your followers. Developing a strong bond with your audience can help you get more views on your Instagram Reels or Stories since your followers may then feel a personal connection to your content or personality.    

So how do you do this? One way is to be active and interact with your followers through comments, likes, etc. In other words, show them that you care and that they matter! This takes time and effort, but it can pay off in the end with more views and higher engagement rates. There are community management tools available that can help make this more efficient and easier to manage, which is especially important as your audience grows.

6. Create and Promote your own Contests and Giveaways

When you are contemplating how to get Instagram Reels and Stories views, don’t be afraid to get a little creative. Many people enjoy a good contest or exciting giveaway and this can be one of the keys to getting more views on Instagram.

It is important to generate excitement around your content or giveaway, and this is tied to our first tip, which relates to creating engaging hooks. Tell people why they should be interested in your contest or giveaway, what they need to do to enter, and what the ultimate prize is. This will not only help you get views when you announce the contest or giveaway, but can also help people discover your profile and content.

7. Encourage People to Share your Content

A relatively straightforward way related to how to get more views and likes on Instagram is simply to ask people to share your content with others. When you are looking to generate more views on Instagram, don’t be afraid to ask your community to help. As we already detailed above, it is important to be active and form a strong bond with your community of followers. If you can form this strong bond, it is generally easier to convince them to share your content.

It is also essential to create engaging content that people want to share with their friends and family. Creating content that is relatable, funny, or insightful is helpful to convince someone to share it with others.

8. Cooperate with an Influencer

A customer service person and another individual asking a question in an Instagram comment.

If you are wondering how to get views on Instagram Reels and Stories, one thing you might consider is enlisting the help of someone who already gets a lot of views. There are hosts of influencers on Instagram that have a wide and active audience. If you are a business or an individual who is looking to increase your audience size or views in the hope of becoming an influencer yourself, having an established influencer promote your content can be an effective strategy.

This approach can be expensive, especially if the influencer you are working with demands a high fee. However, this can also be an approach that accelerates your view count since new people will be introduced to your content. Be sure that you follow an established process to help you find the right influencer who will help you reach your goals!

9. Develop Partnerships with other Content Creators

Unsurprisingly, you are probably not the only one wondering how to get more Reel and Story views on Instagram. This is a real challenge for many, so why not try to cooperate with others also trying to increase their views? Partnerships with other Instagram content creators can be a great opportunity for cross-posting or sharing each other’s content. With this approach, you can benefit from the shared reach of two or more accounts, whereby all profiles involved in the cooperation can profit from increased reach.  

So, if you are looking into how to get more Instagram Story and Reel views, consider finding other profiles that have your same target audience and talk about how you may be able to help each other out. Not everyone will be open to this possibility, but it may pay off if you don’t mind promoting the content of others.

Conclusion: How to Get More Views on Instagram Reels and Stories

There you have it. We have highlighted 9 actionable tips that can help you get more Instagram Reel and Story views. While some of these tips are easier to implement than others, always remember that increasing your Instagram views takes some patience and strategic thought. 

As we mentioned a few times above, the right social media tool can be helpful in taking your Instagram activities to the next level. This is especially true of “all-in-one” social media tools that provide advanced benchmarking and analytical insights, as well as research and community management functions. Fanpage Karma offers a free 14-day trial of its industry-leading “all-in-one” social media tool. 

There is also a free weekly webinar where you can see for yourself how to use the Fanpage Karma tool.

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